News in Points:

– Affiliate marketing allows businesses to enlist people or companies to promote their products or services.
– It is a popular marketing strategy, with 80% of brands using it, due to its effectiveness in reaching consumers through social media platforms.
– Benefits include brand awareness, credibility, and cost-effectiveness.
– To get started with affiliate marketing, businesses should determine their budget, find an affiliate marketing network, create assets, find affiliates, create an affiliate agreement, and regularly track progress.
– The process involves partnering with affiliates, giving them links and ads, consumers clicking the link, becoming a customer, and paying the affiliate commission.

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