TVS iQube: TVS Electric Scooter Sales Surge in India
TVS iQube: As global trends increasingly lean towards sustainable transportation, the Indian market is witnessing a notable surge in demand for electric vehicles. Leading the charge in this transformative era is TVS, a renowned two-wheeler brand, whose electric scooter is setting new benchmarks.
In September 2023, TVS Motor reported a year-on-year growth of 7%, selling a whopping 3,86,955 two-wheelers. This substantial figure marks a jump from the previous year’s sales during the same period, which stood at 3,61,729 units.
The crown jewel in TVS’s electric lineup is the TVS iQube, which has quite literally electrified the market. Data reveals that in September 2022, sales for the TVS iQube stood at 4,923 units. Fast forward to September 2023, and the figure has skyrocketed to an astonishing 20,356 units. Since its launch, this e-scooter has sold over 200,000 units, showcasing its immense popularity.
In the fiercely competitive Indian electric two-wheeler market, the iQube goes toe-to-toe with giants like the Ola S1 Pro and the Ather 450X. The iQube is available in three variants: Standard, S, and ST. However, only the Standard and S variants are currently available to the public.
Powering the iQube are efficient lithium-ion batteries. The Standard and S models come equipped with a 3.04 kWh battery, while the top-tier ST variant boasts a larger 4.56 kWh battery. According to TVS, a single charge can propel the Standard and S variants for 100 kilometers, whereas the ST variant can travel up to 145 kilometers.
Feature-wise, the iQube is ahead of its class. The Standard variant sports a 5.0-inch color TFT display, while the S and ST models are graced with a 7.0-inch TFT touchscreen. Users can also connect their smartphones for seamless navigation. Safety features like geofencing, ‘Find My Scooter’, remote locking, and anti-theft alerts are integral to the iQube. Additionally, it provides 32 liters of under-seat storage and can be fully charged in just 4 hours and 30 minutes with its portable charger. Price-wise, the TVS iQube Standard and S variants are tagged at INR 1,41,533 and INR 1,56,640 (on-road, Bengaluru) respectively.
With its advanced features, competitive pricing, and growing popularity, TVS iQube is undoubtedly a game-changer in the burgeoning electric two-wheeler segment.
Summery:
TVS Motor’s electric scooter, TVS iQube, has seen a significant increase in sales, with a year-on-year growth of 7% in September 2023. The company sold 3,86,955 units of the scooter, compared to 3,61,729 units sold in the same period last year. The iQube model has gained popularity in the market, selling more than 2 lakh units since its launch. It competes with other electric scooters like Ola S1 Pro and Ather 450X in the Indian market. The scooter is available in three variants – Standard, S, and ST, with the ST variant offering a higher range of 145 km per charge. It comes with features like a TFT display, smartphone connectivity, geofencing, and anti-theft alert. The iQube Standard and S variants are priced at Rs. 1,41,533 and Rs. 1,56,640, respectively.
